Liberal YouTubers

8-Minute Rule” (formerly 10 minutes)
Key Formula:
Videos ≥ 8 minutes = More ads = More money
YouTube allows mid-roll ads (ads inserted within the video) only on videos that are at least 8 minutes long.
Shorter videos can only have pre-roll (before) and post-roll (after) ads.
So, creators who want to increase earnings often:
* Stretch content to at least 8 minutes
* Add intros, recaps, or commentary to pad time

Monetization Formula (Simplified)
YouTuber revenue from ads is calculated roughly like this:
Revenue = (CPM × Views) / 1000
* CPM (Cost Per Mille): How much advertisers pay per 1,000 ad views (varies by topic, season, audience).
* More ads per video = More CPM impact
* Longer videos (8+ min) can include multiple mid-rolls, increasing revenue without needing more views
Example:
* 5-minute video with 1 pre-roll = 1 ad
* 10-minute video with 1 pre-roll + 2 mid-rolls = 3 ads → 3× the revenue potential

Factors Influencing the Ideal Video Length
* Niche: Finance, tech, and education have higher CPMs
* Viewer retention: Longer watch time = better algorithm ranking
* Engagement: Higher likes/comments/shares boost visibility

Common YouTuber Strategies
* Aim for 8–12 minutes for a balance of retention and revenue
* Use cliffhangers or teasers to improve watch time
* Break longer content into a multi-part series to multiply ad views