Environment & Energy

...cancer denial by the cigarette industry. I read large excerpts. It's called "The Parrot and the Igloo." The author is David Lipsky.

The slick marketing ploy is to claim that there is controversy where, in actuality, there is none.

The rebranding of fossil fuels as "green hydrogen," the free dishonest advertising exercised here, is a somewhat different approach than outright denial, but it's also a well known technique in dishonest marketing, "bait and switch."