Wisconsin shows that democrats need better outreach to men. [View all]

Men have a greater impact on voting than our 46% of all voters would suggest.

Single women support democrats by huge margins; 20 points as of this writing. As soon as they marry however, that support disappears. In 2008, there was a 44 point difference between the voting of married and single women. This effect is even more pronounced when they have kids. The voting patterns of a single mom is the polar opposite of the voting patterns of a married mom.

Unfortunately, single women are far less likely to vote than married women.

Statistically, when women marry, they adopt the voting patterns of their husbands. Essentially, men and married women vote as a bloc. When men marry, they become more likely to vote, but not significantly change their party preference.

Solutions?
a) make marriage more difficult.
b) convince women to keep their single voting preferences
c) convince men to adopt their new wife's voting preference
d) outreach to working class men.

A-C are impractical, which leaves D. It's a two-for-one deal.