Our Shared Reality Will Self-Destruct in the Next 12 Months (Ted Gioia) [View all]
Last edited Wed Sep 24, 2025, 09:18 PM - Edit history (2)
Articles by Ted Gioia are ALWAYS great reads.
What happens when you can't trust photos, videos, text, or the entire web?
https://www.honest-broker.com/p/our-shared-reality-will-self-destruct
^^^ LInk helps. Thanks
Ted Gioia
Aug 20, 2025
It is now possible to alter reality and every kind of historical recordand perhaps irrevocably. The technology for creating fake audio, video, and text has improved enormously in just the last few months. We will soon reachor may have already reacheda tipping point where its impossible to tell the difference between truth and deception.
Can I tell the difference between a fake AI video and a real video? A few months ago, I would have said yes. But now Im not so sure.
Can I tell the difference between fake AI music and human music? I still think I can discern a difference in complex genres, but this is a lot harder than it was just a few months ago.
Can I tell the difference between a fake AI book and a real book by a human author? Im fairly confident I can do this for a book on a subject I know well, but if Im operating outside my core expertise, I might fail.
At the current rate of technological advance, all reliable ways of validating truth will soon be gone. My best guess is that we have another 12 months to enjoy some degree of confidence in our shared sense of reality.
What happens when it's gone? Oh, Oh.
I have a hunch that the next BIG thing in tech just might be fixing the mess created by the current BIG thing in tech.
Hey, Ted. I was onto that long ago. All I was missing was the millions it took to start up and compete.
Maybe I'll bootstrap.
GREAT ARTICLE