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"We don't message well" has been beat to death. In fact, that's a gross understatement. We're awful at it. Beyond terrible. "Well, message better!" we say. Not that easy as we've completely lost how all that works.

All Repuke propaganda is built upon a basic foundation, pounded into American brains since Reagan, until it became accepted public perception.

"Dems want to waste your hard earned tax dollars on people who don't deserve it." "Dems don't give a shit about you. They just care about (insert minority caricature.)"

It really is that simple. Simple because we're dealing with simple, distracted minds. Repukes understand that formula. We don't. But we damn sure better figure it out. Political speech IS propaganda. Always has been. The masses cannot grasp the complexities of government in the modern world. Stop acting like they can.

Take a page from their playbook. A couple chapters even. Their fuck ups give us ample opportunity to make it stick in public perception. If we'd only do it! A concerted, organized, consistent effort! At least we have the comfort of knowing it's based on truth and not a bunch of lies.

Do to them what they've done to us and maybe conservative will become a pejorative like liberal has.