Last edited Fri Aug 29, 2025, 05:36 AM - Edit history (2)

in all of 2023 and all of 2024, and 2/3 months in 2025 (total: 24 2/3 months since the end of 2022),
while tRump for just 7 months and a week so far.

I'm extremely very sorry, but this is NOT "the way forward".

"Not authorized by any candidate, or any candidate's committee"

Whew, I sure hope not.

"A recent CBS News poll found two thirds of Americans think prices will go up in the coming months."

The Federal Reserve targets 2% inflation -- that means price increases, even if they bring it down from the current near 3% level (and rising). The only way prices overall will not rise -- or will fall -- is a recession.

ETA Friday 3:52 AM ET

To my amazement and existential horror, I checked out the the interactive tool mentioned in the OP, and found that yes, they are all price increases from 2022. Precisely, exactly, how many swing voters are going to not know who was president for the 2 years 2023 and 2024 and not know that the president signs all legislation (I'm not aware of any overridden vetoes) and are going to be convinced that it's the Republicans' fault? (And the Democrats controlled the Senate during these years -- a 50-50 split with VP Kamala Harris breaking ties).

From the OP:

https://houserepublicanpricehike.com/

American cheese +8%, Beer: +9%, Bread: +8% etc. etc.
(highlighting added)

his "will lower prices on DAY ONE" type of assertions when he was running for the 2nd term. I.e., at the beginning of 2025 after the inauguration, the promise was that prices would "go down". The quote -

But we know, they really haven't, at least for groceries "as promised". If you go back to 2022 as a starting price - which may have been used because that was the "peak" period of inflation, it was heading down under Biden but 1/2 way through 2025, that drop has stopped, and prices are creeping back up.



Trump promised lower grocery prices ‘on Day One.’ Here’s what happened

Normal people know this is hyperbole, but the MAGat adherents and those who don't pay attention except to the bling, would buy that garbage, which is what helped to propel him back to the Presidency.

ETA - TX (D) Lloyd Doggett has a 45 "economic promises" timeline through to the first 100 days - https://doggett.house.gov/issues/trumps-economic-promises-timeline

If we want to show that he didn't lower prices from day 1 (January 20 or January), and that we can show that. (I like your YOY graph) But the ad doesn't do that.

The reason they chose "since 2022" is, I think, because (a) it makes the numbers bigger in the ad and (b) the Republicans controlled the House beginning January 2023 (i.e. since the end of 2022), so they can hang all this on that. It's flimsy as heck given the Dems controlled the presidency and the Senate in 2023-2024,. I shudder to think what the counter-ads are going to look like.

Food: https://data.bls.gov/timeseries/CUSR0000SAF1
January: 335.671, July (latest): 339.652, up 1.19%, annualized: 2.39%

Food at home (i.e. groceries): https://data.bls.gov/timeseries/CUSR0000SAF11
January: 311.178, July (latest): 312.659, up 0.48%, annualized: 0.95%

Food away from home: https://data.bls.gov/timeseries/CUSR0000SEFV
January: 375.532, July (latest): 383.808, up 2.20%, annualized: 4.46%

To see monthly changes or year-over-year changes or 3-month rolling averages, including graphs, one can click on More Formatting Options at the top right of the screen and then check the checkboxes: 1-month percent change, 3-month percent change, and so on.

As for prices overall:
CPI: http://data.bls.gov/timeseries/CUSR0000SA0
January: 319.086, July (latest): 322.132, up 0.95%, annualized: 1.92%
(a mild increase, thanks to a drop in energy prices which partly offset the increases in other prices)

Energy: https://data.bls.gov/timeseries/CUSR0000SA0E
January: 282.481, July (latest): 275.044, down 2.63%

To complement your year-over-year graphs, here are my 3-month and 1-month changes graphs for a little more "recency". (I don't show my core CPI graphs because we won't win any ad wars talking about core prices. But one can see those at: https://www.democraticunderground.com/?com=view_post&forum=1014&pid=3511525
(it was a hot core CPI report and the core CPI graphs look awful)

I'm repeating your year-over-year graph so they are all together:

CPI:




HAPPY PCE DAY in about 3 hours!!

is going to dig into the data that deeply and based on what the DCCC noted in their press release, they were inviting visitors to "share" their stories online. So I expect some data analyst within the DCCC is going to monitor this - looking to see if there are any responses, and if so, what they are.

The GOP continually starts "narratives" on social media, that when repeated over and over, eventually get ingrained into those who don't know better nor know how to distinguish propaganda from reality. Democrats need "narratives" of their own to counter that and provide some new ones that go our way!

men, it's going to be seen by all ages and all genders, and they vote too. I really think most average people can see thru this, and for sure it will be called out in counter-ads and social media for people who don't get it the first time.

The reason I showed the price increases since January is to show that the DCCC couldn't have made a very convincing ad from that, certainly not one based on grocery prices (up 0.5% since January) or overall prices (up 1% since January), so they had to frame it some other way.

It's just a Labor Day weekend airing so they might also just be testing the waters.

One of the loudest critiques has been "ignoring young men" so if they actually have some "young men" active in social media working for the party to test things out, perhaps they know better what sells to that demographic.

As a side note, there have been a bunch of articles recently based on a recently published poll about how "drinking" among Americans has dropped pretty significantly, so not sure what impact that video ad will have!

https://news.gallup.com/poll/693362/drinking-rate-new-low-alcohol-concerns-surge.aspx
'
(emphasis added)
A couple of interesting demographics:

Percent reporting that they consume alcohol: 2023 and 2025, and the change
Republicans 65%, 46%, -19%
Democrats 64%, 61%, -3%

Men: 62%, 57%, -5%
Women: 62%, 51%, -11%

=================================================

Yes, that YouTube ad certainly wasn''t a deep deep dive into the statistics,

given a lot of "red wine (in moderation) is good for you" promotion, despite the data being all over the map, and the back and forth "recommendations" of "yes it is/no it isn't".

And I also thought the recreational marijuana would factor in more but apparently not, although there might be a means of use not captured because based on their linked survey of that, they asked about "smoking" it versus other forms of intake that seem popular like "edibles", or even use of the related compound - CBD - whether vaped, ingested, or applied via topical creams.